AI visibility benchmark · first-party data

Fintechs: ready sites, measured brands.

When someone asks an AI engine "software for this money problem", most fintechs aren't the answer. We measured 21 of them with our own scanner. Here is what the category actually looks like.

50.1/100
average AI visibility across 21 fintechs
76.1/100
average site readiness — the websites are largely fine
26pts
the gap between being ready and being recommended

What drives the gap

Average visibility sits at 50.1/100 against readiness of 76.1/100. The weakest pillar in this category is schema at 60.6/100 — that is usually where the fastest gains are — while E-E-A-T (88.5/100) is already carrying its weight. 1 of the 21 businesses measured scored zero: completely absent from AI answers in their own category.

Pillar averages (21 businesses)

Citability 63.9
Brand signals 88.5
E-E-A-T 88.5
Technical 75.5
Schema 60.6
Platform 73.8

Method: latest scan per business from the Are you found by AI? corpus (1,837 businesses measured 2026-06-27 → 2026-07-19). Categories are normalised at scan time; only categories with 12+ businesses are published. Aggregates only — no individual business data is shown.

Where do you sit?

The category average is not your number. A free scan shows whether AI names you, who it names instead, and which pillar is holding you back — in about a minute, no sign-up.

Scan your fintech free →
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Building for this industry? See AI for SaaS scale-ups.

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